Staff Carpet relied on word of mouth from a faithful clientele to reach new customers. Over time, as the business grew, and in the early 70's Jim Staff purchased the north 5th street location and moved his business next to the fairgrounds. At that point the Staff Carpet family consisted of Jim and a warehouse assistant.
The evolution of Staff Carpet continued in the late 70's and early 80's when it began advertising and experienced dramatic growth. Then, in 1988, Jim's son John and his wife Debbie purchased the company. What had begun strictly as a carpet store soon began to branch out and embrace the divergent tastes of the consumer. With the quality of flooring materials at an all-time high, in the late 80's and early 90's, Staff Carpet began to sell a variety of other floor-coverings.
As the new millennium began, both of John and Debbie's children began to be interested in the flooring business. And as time progressed, their interest slowly turned to involvement. Now in 2011, both Lindsey and Kim Staff are actively involved in the company. As well as the addition of the third generation to Staff Carpet, there was also another huge change that was made. In 2013, John and Debbie, along with Lindsey and Kim, as well as the whole team at Staff Carpet, decided to move to a bigger and better building. The new location, at the corner of Veteran's and Browning Road, is over 27,000 sq. ft., which doubled their space from before. It is new updated and is giving Staff Carpet a fresh start in 2014. The store at the original location on North 5th Street is now closed and the Staff Family and their wonderful team is fully operational out of 304 W. Browning Road. However, even in the midst of continued growth, the primary concern of Staff Carpet remained, as always, the customer.
While striving to keep up with the evolving floor-covering industry, Staff Carpet has remained a customer-oriented business. This commitment to the customer can clearly be seen in quality and commitment of the installers and employees. Staff Carpet works with a number of trusted and recommended installers; this relationship allows them to more carefully cater to the customers' needs and to go the extra mile to make sure that they receive the quality of service that they deserve. However, perhaps the most important aspects of Staff Carpet, which allows them to provide quality service to the consumer, are the experienced and dedicated employees. The combined experience and knowledge of the staff coupled with the expertise of John and Debbie Staff provides stability and professionalism in a relaxed and comfortable, family oriented setting.
The new building have enabled them to improve selection in all areas of the store as well as to continue to provide excellent prices. Staff Carpet is a warehouse-based store, this enables the consumer to actually see and feel the product before they decide to install it into their home. The size and variety of the in-store selection also allows them to provide flooring in a timely manor that can often save the consumer time and money. Also, Staff Carpet maintains excellent relationships with it's suppliers which allows them to take advantage of special deals and offers which they can, in turn, pass on to the customer for extraordinary savings.
As Staff Carpet looks to the future, they do not envision any more large changes. It is and will remain a family owned and operated business. They plan to continue to evolve to provide the best and most up-to-date products in the industry, while at the same time maintaining the values that have helped it to grow over the years. And as always, word of mouth from a loyal customer base will continue to be better for them than any other kind of advertisement ever could be.